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Business Report: finding partners for a cause

In this week's report, WXXI's Randy Gorbman takes a look at the ongoing efforts of the organization Causewave, former the Ad Council,  to look for community approaches to solving problems. The discussion keys off a recent presentation at the Causewave meeting with the leader of an anti-smoking movement across the nation.

Also, Xerox acquires an office equipment company in Ohio.

The WXXI Business report looks at business and economic issues facing the Rochester area including western New York and the Finger Lakes.

Randy Gorbman is WXXI's director of news and public affairs. Randy manages the day-to-day operations of WXXI News on radio, television, and online.