WXXI AM News

Connections: What does 'zero waste' mean?

May 17, 2017

You may have heard the phrase "zero waste" being used a lot lately. What does it actually mean? A few local entities are taking on this sustainability initiative, including CMAC and the Brighton School District. Brighton hopes to be the first district in Monroe County to recycle most of its waste. The initial goal is to divert 80 percent of the district's waste from landfills, and reach 90 percent landfill diversion in three years. Our guests explain what it means to go zero waste in 2017.

  • Cassidy Putney of Impact Earth, a company based in Rochester that helps organizations reduce waste and become more sustainable
  • Dr. Kevin McGowan, superintendent of the Brighton Central School District
  • Lynn Freida from CMAC